"Let's get it on!"
When Marvin Gaye sang these immortal words he must have been
thinking about Mother's Day in the floral biz.
All throughout Sun Valley, the energy level is rising and everyone is
feeling the vibe. It’s going to be a wild few weeks until we hit May 12th. We all know Mother's Day is crazy for flower
growers, but did you know it is also the single day with the most long distance
calls of the year?
So what crops are we still flush with?
Hot Pink Matsumoto Asters |
Time to celebrate MatsuMania 2013! Our Sun Valley Matsumotos are known for their
bright colors, big blooms and tall sturdy stems. The red, purple, pink and
lavender colors are all coming in strong.
The weather changed just perfectly at our Oxnard farm this spring to
provide us with a bumper crop. Gerrit in
Oxnard is responsible for growing this epic crop, now all of YOU need to come
through and find a home for these beauties.
Red Matsumoto Asters |
I feel like Matsumotos are often one of the unsung crops of
the farm. We are known for our
impressive tulip production, year round Telstar iris production and our jaw
dropping lilies. It seems these unique
flowers live in the shadows. This is not
the case right now, Matsumotos are standing up, so you better take notice. They are also bursting out of our bouquet
department, have you checked out these bouquets, let us do the work for you!
White Dubium progression |
Two weeks ago I wrote about Dubium Ornithogalum, imagine
Star of Bethlehem on steroids. We have
an abundance of the white variety, which is perfect as a focal or in a
supporting role in your Mother's Day designs.
This plant is really well known in horticulture circles, and you will
often see this as a potted plant in garden centers or supermarket floral
departments. We have been getting a
really positive response from our customers on this crop as a cut flower, it is
definitely an up and coming "cut" flower, and will add a little spice
to whatever you use it for. One of its'
outstanding qualities, is an almost freakish vase life. These plants are native to arid regions of
Africa and the Middle East. They survive three weeks and beyond, after the
blooms start to open in a progression up the stem. You could give your Mom a big bunch of these
with some greenery for Mother's Day, and still be enjoying them at Father's
Day!
"The secret of success is consistency of purpose" -Benjamin
Disraeli (1804-1881, British Prime Minister)
Consistency of purpose
sums up the Sun Valley Tulip program.
Our soil grown, greenhouse tulips maintain the highest quality year
round. We strongly believe that offering
a consistent, dependable product is the key to return business. Whether you are a wholesaler selling tulips
to florists or a mass marketer selling tulips to the general public, if you
sell poor a quality tulip you are poisoning your next sale. When a customer is buying from you they are
already committed to the sale, however, the next sale is what you should be
thinking about. Consistency creates
return business, better relationships, and in the end, builds your customers
trust.
Is there anything more valuable or precious in business than
your customers trust?
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