Today, the Sun Valley Floral Farm in Arcata, California premiered their new Oriental lily named, "Pizza Time" which has the unlikely scent of pepperoni, mozzarella and Italian spices.
The flower world is buzzing over this new development in floriculture. According to sources on the farm, the bulbs were located growing along the "Silk Road" originally traveled by Marco Polo and other Italian explorers in the late 1200s. This seems to explain how an Oriental lily was created with the amazing scent of pizza.
Sun Valley CEO, Lane DeVries, says,
"This lily smells good enough to eat."
Sun Valley's lead bouquet designer, Rodi Groot showed his enthusiasm by explaining how the Pizza Time lily can work in bouquets,
"I've taken a few Pizza Time lilies and surrounded them with our stunning kale, to create sort of a pizza and salad bar feel. I call this bouquet "Antipasto" ...the scent is amazing."
Flower delivery businesses are thrilled with this new offering since they will be able to cross market, delivering both flowers and pizza in the same trip.
According to Mr. DeVries, he has already been getting calls from Pizza Hut and Dominos, who are interested in using the fragrant flowers at their retail locations.
"This lily is single-handedly changing the face of how we sell flowers. I can see this lily in every pizza shop in America. Who doesn't like pizza?"
To see a photograph of this dramatic new lily, go to Sun Valley's website: http://tsvg.com/thesunvalleygroup/pizza_time.cfm
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